Price Suggestions
Define rule-based strategies to automatically calculate optimal selling prices based on competitor data and your own margin requirements.
Overview
The Price Suggestions module (/price-suggestions/global-rules) lets you create global rules that apply pricing logic across your catalogue. Each rule evaluates competitor prices for matching products and outputs a suggested price that you can push back to your storefront or feed.
Rules are evaluated in priority order. The first active rule that matches a product is applied. This allows you to create general fallback rules as well as fine-grained brand- or category-specific rules.
Global Rules List
The rules list table displays all configured rules with the following columns:
| Column | Description |
|---|---|
| Status | Whether the rule is Active, Inactive, or Draft. |
| Name | The display name you assigned to the rule. |
| Strategy | The pricing strategy this rule uses (e.g. match lowest, beat lowest by X, match median). |
| Brands | Which brands this rule applies to (blank = all brands). |
| Categories | Which categories this rule applies to (blank = all categories). |
| Priority | Numeric priority. Lower numbers are evaluated first. |
| Affected | The number of products currently matched by this rule. |
| Last Edited | Timestamp of the most recent change to this rule. |
| Actions | Edit or delete the rule. |
Use the Search by name field to quickly find a rule by its name.
Creating a New Rule
Click New Rule to open the rule creation dialog. The form is divided into five sections:
1. Rule Settings
- Name *A descriptive label for the rule (e.g. "Beat Lowest – Contacts").
- Status *Set to Active to apply the rule immediately, Inactive to disable it without deleting it, or Draft (default) while you are still configuring it.
- Priority *Integer value determining evaluation order. Rules with a lower number are checked first. Use the up/down arrows or type a value directly.
2. Price Suggestion Strategy
- Strategy *Select from the available pricing strategies in the dropdown (e.g. match lowest price, beat lowest by a fixed amount, match median, etc.).
3. Filters
Optionally narrow down which products this rule applies to. If you leave all filters empty, the rule applies to your entire catalogue.
- BrandsRestrict the rule to one or more specific brands. Type to search and select from the autocomplete list.
- CategoriesRestrict the rule to one or more product categories.
- ProductsRestrict the rule to specific individual products.
4. Ignored Competitors
- CompetitorsSelect competitors whose prices should be excluded when calculating this rule's suggestion. Useful for ignoring outlier prices or known affiliates.
5. Price Strategy Configuration
Fine-tune the numerical parameters of your chosen strategy:
- COGS Correction (Markup) *Add a cost-of-goods correction to the calculated price. Enter a numeric value and choose between Value (absolute currency amount) or Percentage. Defaults to 0.
- Adjustment (Undercut) *How much to undercut (or add to) the target competitor price. Enter a numeric value and choose Value or Percentage. Defaults to 0.
- Smart Rounding *Round the final suggested price for a cleaner display. Options: Off (no rounding), 0 decimals, 1 decimal, or 2 decimals.
- In case of no suggestion *What price to output when no competitor match exists for a product. Default: Use feed price (the price from your product feed).
How Suggestions Are Used
Once active rules are configured, a Recom. (Recommended) price column appears in the Products Dashboard for every product covered by a rule. This column shows the calculated suggested price but does not automatically change your live price — it is advisory only unless you integrate it with your feed or pricing system via the API.